“Group of dancers wearing Hammer Pants flashmob a trendy store and surprise hipsters in skinny jeans”.

Via AETV

In collaboration with “Comunitazione e Open Marketing” the Chain Change Blog launches its

“Co-crea TU” Contest to co-create the cover of “Open Marketing”

Brief:

The cover should convey the concept of being open (in all its various nuances, such as being open-minded, i.e. breaking away from consolidated ways of thinking and being open to co-creation and active contributions from the value network by opening channels and creating dialogue etc.), of total, multi-channel access, of innovation and of the powerful bond between marketing and technology.

Contest Regulations:

Every participant may send a proposal in line with the brief.

This can be uploaded to the relevant contest section in Flickr, indicating the name of the creative concept as a title and tagging the image as: “open marketing”, “contest copertina open marketing” (open marketing cover contest)..

Alternatively, if you do not have an active account send your creations to:

yoc[at]admcom[dot]net

The contest ends at midnight on 24 May 2009.

Information regarding the book:

Open Marketing is the second volume focusing on the successful combination of Marketing and Technology, published by the Milan Polytechnic Management School Marketing Area.

The authors are Andrea Boaretto, Giuliano Noci and Fabrizio Maria Pini.

The book is published by Etas Libri and will be available from mid July 2009 onwards.

Chain Change Blog lancia in collaborazione con Comunitazione e Open Marketing

“Co-crea TU la copertina di Open Marketing”.

Brief:

La copertina dovrà richiamare il concetto di apertura (declinabile in vari ambiti, come apertura mentale=uscire dai canoni consolidati, apertura alla co-creazione e ai contributi attivi del value network, canali aperti, dialogo, ecc.), di accesso totale e multicanale, di innovazione e di legame forte tra marketing e tecnologie.

Regole del gioco

Ogni partecipante può inviare una proposta che rispetti il brief.

Questa  va caricata su Flickr, all’interno del contest dedicato, indicando il nome del concetto creativo come titolo e taggando l’immagine con:“open marketing”, “contest copertina open marketing”.

Oppure se non avete un account attivo inviateci le vostre creazioni a:
yoc[at]admcom[dot]net

Il contest si chiuderà alle 24 del 24 maggio 2009.

Informazioni sul libro:

Open Marketing è la seconda opera dell’area marketing della School of Management del Politecnico di Milano, focalizzata sul binomio vincente Marketing e Tecnologia.

Gli autori sono Andrea Boaretto, Giuliano Noci e Fabrizio Maria Pini.

Il libro è edito da Etas Libri e sarà disponibile dalla metà di luglio 2009.

“I need to change”

Via Friend Feed

“Pantone Mug Helps you Make the Perfect Brew”

Via Gizmodo

“Why buy many cards for different occasions if you can have an “One Card for All Occasions Stamp”? It saves time, money and headache”.

Via PleaseEnjoy

Very cute concept

Via JenniPenni

“Bookshelf-Annotation”

Via Laudesign

Những mảnh của ngày.

Via maichau

“As Fast As I Can” - T-shirt by Thomas De Santis”

Via ffffound!